Post by account_disabled on Feb 25, 2024 19:02:17 GMT 14
Why write about Negative SEO attack techniques? Because no one is immune. I really mean it. Negative SEO attacks are commonplace for the big names on the web, but they can also affect the websites of small companies and businesses . Whether it is the fault of an unfair competitor or an overly "playful" hacker, the fact is that being a victim of these attacks risks ruining all the work done to obtain a good positioning on search engines . Let's try to see in detail some attack techniques, how to realize you are a victim and some suggestions for defending yourself. What is Negative SEO? Negative SEO is the dark twin of SEO (Search Engine Optimization) . If SEO tries to make a website useful, pleasant and relevant for users, following the best practices suggested by search engines, Negative SEO does the opposite: it uses the techniques deplored by Google on the site that is the target of the attack .
The ultimate goal is to damage the ranking of the Chinese Europe Phone Number List target site on search engines. Negative SEO techniques Alas, Negative SEO techniques are varied, numerous and imaginative. Here are three of the most common: Negative Link Building The Google algorithm takes into strong consideration the links that point to our website , analyzing their number and quality (or rather: the quality of the website and the page from which they come). Big G's recommendation is that the links are always natural , that third-party websites spontaneously insert the link to our site because it is useful in the context of the page. Even if this is not always the case in practice, Google has developed effective antibodies to recognize link packages purchased by the kilo : the quality/authoritativeness of the source websites is analyzed and the growth of incoming links is monitored to be gradual. over time. Otherwise, suspicion of link buying and selling arises and penalties begin for the website that benefits from it.
Here, negative Link Building does nothing more than purchase link packages on "junk" websites and direct them to the targeted site , waiting for Google's penalties to arrive inexorably. How to notice it Naturally, systematically checking the organic positioning of the website helps to immediately identify any anomalies. Is your farm machinery site positioning itself for “girl dating”? Houston we have a problem. Another signal that should alert you is, for example, a sharp loss of positions in SERP or a drop in organic traffic on the website. Or, of course, a manual penalty from Google (reported by a notification in Search Console). There are various SEO tools that allow you to easily and quickly monitor the positioning of your site on search engines . Two that I particularly like are Semrush and the very Italian Seozoom .
The ultimate goal is to damage the ranking of the Chinese Europe Phone Number List target site on search engines. Negative SEO techniques Alas, Negative SEO techniques are varied, numerous and imaginative. Here are three of the most common: Negative Link Building The Google algorithm takes into strong consideration the links that point to our website , analyzing their number and quality (or rather: the quality of the website and the page from which they come). Big G's recommendation is that the links are always natural , that third-party websites spontaneously insert the link to our site because it is useful in the context of the page. Even if this is not always the case in practice, Google has developed effective antibodies to recognize link packages purchased by the kilo : the quality/authoritativeness of the source websites is analyzed and the growth of incoming links is monitored to be gradual. over time. Otherwise, suspicion of link buying and selling arises and penalties begin for the website that benefits from it.
Here, negative Link Building does nothing more than purchase link packages on "junk" websites and direct them to the targeted site , waiting for Google's penalties to arrive inexorably. How to notice it Naturally, systematically checking the organic positioning of the website helps to immediately identify any anomalies. Is your farm machinery site positioning itself for “girl dating”? Houston we have a problem. Another signal that should alert you is, for example, a sharp loss of positions in SERP or a drop in organic traffic on the website. Or, of course, a manual penalty from Google (reported by a notification in Search Console). There are various SEO tools that allow you to easily and quickly monitor the positioning of your site on search engines . Two that I particularly like are Semrush and the very Italian Seozoom .